Vlog #77: Brian Ussery On GoogleBot & SEO For E-Commerce Sites Brian Ussery is the Director of SEO at Razorfish in Atlanta, Georgia. He is also a Google Product Expert at the Google webmaster help forums. He has been doing SEO since 2000, we are both very old folks in SEO. We both were moderators at the Search Engine Watch Forums back in the day. We joked a bit about the early days of SEO and had a bit of fun there. He said he never spammed, he studied Google from an academic perspective only. He was always very big into writing better content, even in the early days of links being king. He never took the cheap way of doing SEO , he felt it wouldn’t last so he did it the hard way. He never had a site get penalized that he worked on, which is rare for an SEO vet. He is working at Razorfish, an old company, it was founded in 1995 and still doing amazing. After Brian kept making me go off script, we then spoke about GoogleBot. He said GoogleBot is very good at getting to
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